I work for GLS as a creative consultant in product and marketing. GLS is a logistic technology company that has expanded into the private consumer market.

I've done creative campaigns for the GLS TikTok Channel, which we launched as a small team of 3. It It was much fun and a full success, we've even been featured in the press by Meedia and Babygotbusiness!

Crafting a TikTok strategy involves developing the entire format, creating characters, crafting the storyline, writing the script, and handling the production on site and all the post-production magic that goes into an audiovisual production: cutting, captions, subtitles, effects, etc.

On top of that, I get to create small and huge advertising campaigns for OOH and digital ads, including display ads, landing pages and an artwork project with the talented artist Lisa Tegtmeier.